WHAT IS SPIRAL DYNAMICS?
 Developing
from the original work of the late Dr. Clare W. Graves, Spiral
Dynamics was originally called “The double helix model of
emergent bio-psycho-social systems”. Actually a study of the
evolution of the human ego, Spiral Dynamics is a way to view complex
values systems and beliefs, both in organisations and individual
lives. Dr Don Beck
and Dr Christopher Cowan
spent years of research developing the original work of Clare Graves
to its present sophisticated format. The incredible power of this
model lies in the immense scope offered by its predicative capability
– from global trends to complex organisational shifts to the
probability of individual behaviour in a given situation. The Spiral
Dynamics framework offers a fresh, powerful, and holistic approach
to problem solving, change, and transformations.
Currently
the subject of a PhD being completed by John
Cook of 5 Deep Ltd through the auspices of Sheffield Hallam
University (UK), Spiral Dynamics describes the effects of life conditions
on our idea sets, mind and value sets (called memes). It discusses
how these memes replicate and communicate themselves through the
minds of people and cultures. This model offers us a description
of the different world views and values sets held by different people
and it also offers us a way of determining who holds which world
view – i.e. the answer to the question “How do you know?”
and how to deal with each world view for maximum effectiveness in
people management.
A more
user friendly way of thinking about this complex system is to think
of its value in terms of 'social
DNA'. Blending the understanding of how our life conditions
affect us with the study of how the idea, mind and value sets communicate
themselves through the minds of people and cultures. Best understood
as the description and understanding of the different world views
held by different people – and indeed by ourselves in different
contexts – this powerful human science makes it easier to
understand and relate to others, enabling us to communicate in their
style and with their preferences. It is equally applicable to individuals,
organisations and entire cultures.
It
must be stated here that Spiral Dynamics DOES NOT form any part
of the study or teaching of NLP. Leadervision incorporates
the study of Spiral Dynamics into its public and corporate orientated
short courses and does so to round out the teachings of NLP, to
offer a surprisingly effective and speedy form of behavioural modelling
and communication within an organisation and to set the framework
for an ecological application of NLP techniques to business, organisations
and cultures.
The
particular and specific integration of Neuro-Linguistic Programming
with Spiral Dynamics has been copyrighted by Roger Deaner as Intuition
Technology® and is taught in this integrated way by Roger in
the programs High Performance Selling, Training
Dynamics and Integral
Leadership and in programs developed specifically
for certain organisations for their in-house training.
To
find out more about Spiral Dynamics check out the following websites:
For those of you who are interested in learning more about Spiral Dynamics integral and the powerful business and cultural tools offered, download the following information brochures.
- Spirals of Change in Business : a 1-day introduction to this amazing technology
- BusinessSCAN: learn how to accurately measure the culture of your business.
- Spirals Over Auckland: Called "Spiralling Change in aComplex World", this event is planned for August 4 to 9 2005, Dr Don Beck and associates will provide 6 days of intensive and substantive training in Spiral Dynamics integral and its practical applications.
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